LeBron James has been making history left and right in the past few years. Today, LeBron made history again when he joined Barbie’s ‘Kenbassador’ line as the first male athlete to have his own doll.
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Mattel Inc., the company that makes Barbie dolls, has teamed up with LeBron to feature his likeness on a Ken doll. Barbie has already made dolls in the likeness of female athletes, including Venus Williams. This line, dubbed Barbie’s ‘Kenbassador,’ will introduce male athletes. LeBron’s doll is the first in this exciting new collection.
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The kid from Akron is now the first Ken doll of a professional athlete! ???????? @KingJames @Barbie pic.twitter.com/Eyd5O3YIEN
— LeBron James Family Foundation (@LJFamFoundation) April 9, 2025
In a statement, Mattel senior vice president Krista Berger spoke about the new LeBron doll:
“We are excited to bring fans a new presentation of Ken that celebrates LeBron as a role model, his icon status, lasting impact on culture, and dedication to setting a positive example for the next generation to reach their limitless potential,” Berger said.
The doll is expected to be released on Monday, April 14th at 12:00 AM ET. It is expected to cost $75.
What will LeBron do next in his incredible career?
