When you think of Big Baller Brand, LaVar Ball and basketball typically comes to mind. What you may not consider is a sport such as kickboxing as part of its umbrella.
That changed when kickboxing champ, Sergej Maslobojev changed the narrative as a triple B representative.
Maslobojev hails from Vilnius, Lithuania. He recently overtook the Glory Light Heavyweight Championship defeating Tarik Khababez.
With his sons venturing out to other brands, LaVar refuses to slow down and continues to expand. Now, his brand is seen in a whole new genre and a new fanbase.
Can you see yourself rocking the triple B boxing gloves? They just might make you the next champ.